¿Cómo llegó a constituirse y a operar esa disciplina profesional en Latinoamérica? A gentil invitación de los organizadores del III Congreso Panamericano de Comunicación, el autor del presente texto se empeñará en dar la más sucinta respuesta posible a esta interrogante mediante una descripción analítica, a manera de testimonio en visión panorámica, de algo más de medio siglo, por parte de un actor y observador de ese proceso.

In this paper the main purpose is to expose the relevance of focus of John L. Austin and their opposition a conception type on the communication. Austin elaborates –in its own terms –to “linguistic phenomenology”, with which revises some places thrashed critically. Those “you force illocutionary” and those “speech acts”, they will be central concepts in this analytic company. In the perspective of Austin should not make a mistake communication with information. The work that here develop ¡t proposes some usually notices in defense of the normative functions of the language ordinary.

The collaborative workshop turns into a space for communication amongst the Pares (teachers in Elementary and higher Education) in order to acknowledge themselves and the others with the precise purpose of formulating proposals that would positively affect the Education. For such a case, the workshop –because of the communicational condition itself– allows the proposing of an integration model that would take into consideration not only the areas of knowledge, but rather other institutional levels that should sustain a permanent communication.

The text discuss the urban space as a semiotic and comunicational space. The city passes to be seen (and it also passes to be interpreted) as a scene for many lexias and public registrations. Grafitti, monuments, plates of signalling, outdoors and a infinity of other significant articulations configure the metrópolis as an inhabited text, permanently rewritten. Such assumptions ¡n allow them to understand, as prompt focus of our empirical work, the city of Porto Alegre, situated in the south of Brazil, as a field for many discursive’s coexistences.

This article expounds an approximation to the characteristics of the radio’s morning shows for juvenile audiences, reconstructing the general trends of its structures which, like a merry-go round, offer a constant mix of music, advertisements and conversations that tend to sexualize all issues. This text is a partial outcome to the Observatory over the effectiveness and sexuality in the programming of radio shows for juvenile audiences, supported by the Ministry of Education; hence the first section oí the article is a panoramic overview of the theoretical and methodological approach towards the search for the mechanisms that reveal the characteristical mobility of the evanescent radio discourse.

This article has been written thanks to the confluence of vital experiences and knowhow’s that grouped their thoughts and explorations in order to set them into collective questioning and reconstruction. Behind this encounter lies an interdisciplinary perspective that attempts to bring forth a common ground to some concepts elaborated within Anthropology, Social work, Communication, Esthetics, and Research processes.

The text is an outcome of the research: Musical Juvenile Mediations, developed in the Faculty of Communication of the University of Medellin (Colombia) and directed by Angela Garcés Montoya who, assisted in this research by Andrés Lopez, dialogues with Medina OXOC: a Rap singer, a Social-work student in the University of Antioquia, and an active teacher in the School of Juvenile Animation.